JOIST Innovation Park proudly announces the official launch of applications for its new, internationally focused Soft-Landing Programs, designed to support companies entering the European market through Greece.
The first, inaugural edition of the JOIST Soft Landing Program will take place in Athens, December 8–13, 2025, with the city serving as both the entry point and the central hub for all program activities.
Applications are open until November 11, 2025.
About the JOIST Soft Landing Program
Hosted by JOIST Innovation Park, the Soft Landing Program provides a guided pathway for C-level executives from Asia and Africa to expand and scale into the European market.
Participants will connect with key institutions, innovative ecosystems, and compliance experts who understand the complexities of European business expansion. Through hands-on workshops, strategic sessions, B2B meetings, and ecosystem visits, executives will gain actionable insights into Europe’s business culture, regulatory frameworks, and funding landscape — unlocking opportunities for sustainable growth and long-term market presence.
Agenda Highlights
Day 1 | Understanding the European Market: Greece as a Strategic Gateway
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Roundtables and keynotes with government and enterprise representatives
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Workshops on EU compliance, funding access, and market intelligence
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B2B networking and welcome dinner reception
Day 2 | Strategic Positioning in the European Market
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Develop your European go-to-market strategy
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Interactive workshops, real-world case studies, and networking sessions
Day 3 | Legal Framework, Regulatory Environment & GDPR Compliance
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Deep dives into EU taxation, licensing, and cross-border regulations
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GDPR compliance and data protection workshops
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One-on-one legal mentoring sessions
Day 4 | European Collaboration, Innovation Networks & Funding Opportunities
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Explore Europe’s innovation and funding landscape
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Expert panels on Horizon Europe, EIC, and Digital Europe
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Site visits to Greek research centers and innovation hubs
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Evening “Innovation Night” with local entrepreneurs and investors
Day 5 | Cultural & Networking Experience
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Cultural sightseeing and experiential networking in Athens
Faculty & Contributors
Instruction and insights are provided by top-tier professionals and institutional representatives from Greece and across Europe — including leaders from public institutions, startup ecosystems, chambers of commerce, research centers, investment organizations, and innovation hubs — ensuring direct access to valuable market intelligence and collaboration opportunities.
The program is held under the auspices of the Hellenic Federation of Enterprises (SEV), the Greek Exporters Association (SEVE), and the Hellenic Development Bank of Investments (HDBI/ΕΑΤΕ), while the European Commission Representation in Greece serves as Official Supporter.
Learn more and apply here.