AGROCORNER
AGRO Business Corner: Digital Innovation and Direct Sales Platform for the Agri-Food Ecosystem
The project entitled “AGRO Business Corner: Digital Innovation and Direct Sales Platform for the Agri-Food Ecosystem” and acronym “AGROCORNER”, with project code OPSKE PTHESR03-0208124, is implemented within the framework of the Action “Partnerships of Businesses of the Region of Thessaly with Research Institutions” of the “Thessaly” Program 2021–2027 and is co-funded by the European Union.
The AGROCORNER project aims to create an integrated physical and digital innovation hub for the agri-food sector, supporting farmers, producers and SMEs in their digital and green transition. Through an advanced online marketplace, specialized training, networking actions and innovative technologies, the project will enhance direct sales from producer to consumer, product traceability, digital skills, competitiveness and access to new markets.
The project activities include the development of the AGROCORNER digital marketplace and a set of interconnected tools and services for agri-food businesses. These include educational programs through Joist Academy, VR/AR training applications, an innovation management platform, the Joist Community networking platform and the AI Tech Watch system for monitoring technology and market trends. The project will also provide access to funding opportunities, mentoring and live consulting services, while organizing demonstrations, workshops and pilots, as well as physical collaboration spaces for producers, SMEs, researchers and other stakeholders.